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Post by YankeeFan on Oct 3, 2022 14:20:02 GMT
I'm not sure why it's considered some major neener neener victory for conservatives that this movie isn't doing "Avengers: End Game" business. Again, not the case. It fell far short of the numbers it was expected to do. And, there's no victory here. I don't go to movies hardly ever. It's this idea that we've all let down Billy Eichner (a person I've never heard of before) and the LGBT community by not going to see it that is funny to me. It's the same thing as with the all female Ghostbusters. As you said, the market will decide. The idea that we should be expressing our liberal values by supporting the "right" movies with our dollars is odd. It's especially funny too, as we're being told not to see "Blonde" at the same time. (Which, as a movie on a streaming platform is a whole other equation anyway, I understand.)
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Post by YankeeFan on Oct 3, 2022 14:21:51 GMT
I'm not even sure why the studio spent so much money promoting the film, when they had the film maker doing such a good job of promoting it:
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Post by YankeeFan on Oct 3, 2022 14:26:15 GMT
The lead actor is polarizing, and lacks star power, but also... homophobia.
We'll know for sure in a couple of weeks.
If the Julia Roberts, George Clooney movie does big numbers, that will confirm that people only stayed away from Bros because they think to men kissing is icky.
Movies struggle to find a theatrical audience all the time. But the R-rated “Bros” was heavily promoted as historic — a first for mass-market, studio-driven cinema because it focuses on love and sex between two men. It featured an all-L.G.B.T.Q. principal cast. There is the possibility that studios, in their risk-averse way, will now point to the disappointing results for “Bros” as justification for passing on other theatrical films with L.G.B.T.Q. relationships in the forefront.
What went wrong in this case? In going after the widest audience possible, “Bros” may have fallen into a marketplace nether world — too straight for gay audiences, and too gay for straight ones, some analysts posited. Several longtime film distribution executives noted that Eichner can be polarizing as a comedic personality and his star power, at least on movie theater marquees, is minimal. And, of course, homophobia cannot be ruled out. ... Universal will try again on Oct. 21, when it releases “Ticket to Paradise,” a romantic comedy starring Julia Roberts and George Clooney.
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Post by Deleted on Oct 3, 2022 14:30:31 GMT
Sounds like they were itching for a fight from the beginning and they were going to get one come hell or high water. Pretty good way to get “word of mouth,” now that I think about it.
The Birdcage was a hugely successful gay rom-com. I don’t know anything about “Billy Eichner,” but I’m 100 percent certain he’s nowhere near as talented and charismatic as Robin Williams or Nathan Lane.
But, also, let’s not pretend there aren’t huge pockets of this country where people would rather kill themselves than watch a movie about the homosex.
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Post by YankeeFan on Oct 3, 2022 14:32:34 GMT
Sounds like they were itching for a fight from the beginning and they were going to get one come hell or high water. Pretty good way to get “word of mouth,” now that I think about it. The Birdcage was a hugely successful gay rom-com. I don’t know anything about “Billy Eichner,” but I’m 100 percent certain he’s nowhere near as talented and charismatic as Robin Williams or Nathan Lane. But, also, let’s not pretend there aren’t huge pockets of this country where people would rather kill themselves than watch a movie about the homosex. I'm sure this is true too. But, those people are barely the audience for any Hollywood movie, let alone this one. So, the studio wasn't counting on them to come out. Which means, despite the protests, that it was the intended audience that passed on the movie.
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Post by YankeeFan on Oct 3, 2022 14:34:17 GMT
Guys. We've all let Billy down. He's so disappointed. Let's all go tonight -- and bring a friend or two -- and we'll come back here tomorrow and talk about it. (Through tears, maybe.) old_tony obviously gets a pass, and does not have to go see it.
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Post by Deleted on Oct 3, 2022 15:26:29 GMT
As always, I figured there was more to this story, so I spent a few minutes looking around. Turns out the trolls were out in full force before it was released: By prematurely deriding the plot, Bros review bombers lose their ownReview bombing entails a mass effort among fans to barrage a film with negative reviews, ideally affecting its aggregate rating. After originating in the gaming community, review-bombing has become a favorite weapon in the arsenal of toxic fandoms desperate to maintain an all-too-“realistic” hierarchy. Whether that’s Mordor, the MCU, or a New York City that has gay people, the problem is always the same: too gay, too diverse, too feminist, or too “woke.”
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Post by YankeeFan on Oct 3, 2022 15:35:58 GMT
As always, I figured there was more to this story, so I spent a few minutes looking around. Turns out the trolls were out in full force before it was released: By prematurely deriding the plot, Bros review bombers lose their ownReview bombing entails a mass effort among fans to barrage a film with negative reviews, ideally affecting its aggregate rating. After originating in the gaming community, review-bombing has become a favorite weapon in the arsenal of toxic fandoms desperate to maintain an all-too-“realistic” hierarchy. Whether that’s Mordor, the MCU, or a New York City that has gay people, the problem is always the same: too gay, too diverse, too feminist, or too “woke.”I can see why that would have pissed of the film makes, and might explain the tone in some of the tweets, but I doubt it depressed the box office numbers very much.
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Post by TheSportsPredictor on Oct 3, 2022 15:47:44 GMT
Why would I go to a movie that could turn me gay?
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Post by Whitman on Oct 3, 2022 15:47:52 GMT
Eichner's whining is pretty annoying.
Straight people aren't necessarily being "homophobic" if they choose not to see this particularly movie. (These decisions are usually passive anyway.) It just doesn't strike us as relatable. It's a "gay movie." Not that there's anything wrong with that, truly. But it's not my world.
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Post by Deleted on Oct 3, 2022 15:57:26 GMT
I can see why that would have pissed of the film makes, and might explain the tone in some of the tweets, but I doubt it depressed the box office numbers very much. Yeah, I was just wondering why he was being so defensive and combative about it. This definitely explains that. A lot of people would also do well to remember that COVID likely changed moviegoing trends and habits permanently. It’s not like this is the only film that underperformed in theaters in the past 3 years.
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Post by Whitman on Oct 3, 2022 15:58:53 GMT
I can see why that would have pissed of the film makes, and might explain the tone in some of the tweets, but I doubt it depressed the box office numbers very much. Yeah, I was just wondering why he was being so defensive and combative about it. This definitely explains that. A lot of people would also do well to remember that COVID likely changed moviegoing trends and habits permanently. Definitely changed mine. When it comes to anything other than a big tent action blockbuster, I just figure it's coming to Netflix or Amazon Prime first and skipping the theater. Theaters are where you go to watch Pixar, "Star Wars," and MCU movies.
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Post by Deleted on Oct 3, 2022 16:03:47 GMT
Yeah, I was just wondering why he was being so defensive and combative about it. This definitely explains that. A lot of people would also do well to remember that COVID likely changed moviegoing trends and habits permanently. Definitely changed mine. When it comes to anything other than a big tent action blockbuster, I just figure it's coming to Netflix or Amazon Prime first and skipping the theater. Theaters are where you go to watch Pixar, "Star Wars," and MCU movies. Exactly. The pandemic laid bare that there’s nothing “special” about seeing a plain old human-interest story on the big screen. Plus, weren’t movies raking in as much or more from instant at-home releases through Prime or whatever as they were in theaters? I know the Trolls sequel took in over $100 million without ever being in theaters. One theater chain got Big Mads about it, too.
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Post by TheSportsPredictor on Oct 3, 2022 16:31:47 GMT
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Post by lcjjdnh on Oct 3, 2022 21:43:38 GMT
Just out of curiosity, I looked up the highest grossing rom-coms ever. No. 1 on the list, “My Big Fat Greek Wedding,” grossed that much in a single weekend only once, and that was only after it had been in theaters for a month and a half. So maybe we should pump the brakes before we declare this movie a failure. My Big Fat Greek Wedding was an indie film, that had a limited release, before getting a wider release months after it had already been out, based on word of mouth. I'm pretty sure it was already in airplanes by the time it got a wide release. It certainly didn't have "an estimated $30 million to $40 million to promote it." That rom-coms might not do huge numbers is a fair point, but the point here is that it missed it's expected number -- by a lot -- not that it didn't do Spiderman numbers. It's also getting its ass kicked by Don't Worry Darling. Notwithstanding that DWD is apparently mediocre at best, it also fair to note it’s probably getting big boost from fact it stars Harry Styles.
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